Most businesses have a website. Fewer have a profile that AI agents can actually read.
When someone asks ChatGPT, Perplexity, or Claude to recommend a service, those systems don't browse your website the way a human would. They look for structured, machine-readable data. If your information isn't in that format, you don't exist — regardless of how good your website is.
An Aiprobase profile fixes that. Here's how to create one.
Step 1: Choose your profile type
The first thing you'll do is select your entity type:
- Person — freelancers, consultants, specialists, sole traders
- Local Business — physical locations: shops, offices, studios, clinics
- Online Business — remote services, SaaS products, e-commerce
- Corporation — registered companies, enterprises
This choice affects which fields appear in your profile and how the underlying schema is generated. If you run a registered company that operates remotely, choose Online Business or Corporation — not Person, even if you're the only employee.
Step 2: Fill in your basic information
For a Person profile, this means your full name, professional title, and employment status (self-employed, freelancer, specialist, or individual).
For a business profile, this means your public business name, legal name, legal structure (Ltd, LLC, Inc, etc.), founding date, and logo.
Use your name and business name exactly as they appear on your website and other platforms. Consistency across sources is how AI systems confirm your identity — this is called entity resolution. Inconsistent names across platforms weaken your profile's authority.
Your registration email is entered at this stage. This is the private email used to manage your profile — it never appears publicly. You'll receive a verification code to confirm it, and your draft is saved from this point forward.
Step 3: Add your registration details
This section is optional but important for businesses. If you have a publicly searchable registration number (Companies House in the UK, EIN in the US), enter it here along with your country of registration.
Profiles with registration numbers receive higher trust signals in AI systems. It's one of the clearest ways to confirm that your business is real and verifiable.
Do not enter personal tax IDs or national insurance numbers — only public business registration numbers.
Step 4: Write your descriptions
This is the most important section of your profile.
You'll write two things:
Short description (max 150 characters) — appears in snippets and AI responses. Think of it as the one sentence an AI agent would read to decide whether you match a user's query.
Full overview (500–2000 characters) — the full picture of what you do, who you serve, and how you work. This is what an AI agent reads when it needs to understand whether to recommend you for a specific request.
How to write both well is covered in detail in How to write your business description for AI search.
Step 5: Add your location
Enter your city, region, and country. For local businesses, a full street address and postal code are required — this is what clients use to find you.
For online businesses and corporations, the full address is optional. If you enter it, you can choose to hide it publicly — only your city and country will appear in your profile.
You can also add a service area: where you actually serve clients. This can be a city, a region, a country, or worldwide. AI agents use this to match you with location-based queries — "find a web designer in Manchester" or "find an accountant who works with UK clients".
Step 6: Enter your contact information
Your contact email is the public-facing email that appears in your profile and in the JSON-LD data. It can be the same as your registration email or different — for example, hello@, sales@, or info@.
Your website is either your own URL or, if you don't have one, Aiprobase will generate a standalone page for you at aiprobase.com/p/{your-slug}.
An optional phone number completes the contact section.
Step 7: Publish your free profile
Once your email is verified, your profile publishes immediately. At this point you can upgrade to Verified to unlock the remaining sections — including AI search keywords, pricing, authority signals, and FAQ.
After you publish
Your free profile is live. You get:
- A public page at aiprobase.com/p/{your-slug}
- A downloadable JSON-LD file to embed on your website
- A Markdown file for use in GitHub, documentation, or AI knowledge bases
- Indexing by AI search engines and crawlers
The profile is marked as Unverified. AI agents can find you, but the sections that drive recommendations — keywords, pricing, working hours, FAQ, authority signals — are part of the Verified tier.
To unlock all sections and the verified trust badge, upgrade to Verified for $25/year. The difference between the two tiers is explained in What's the difference between Free and Verified.